LG Electronics, (LG), a global leader and technology innovator in mobile
communications, recently announced the launch of an Android-powered smartphone, LG Optimus (LG GT540),
a handset offering an optimal environment for first-time smartphone users with easy and convenient mobile
access.
LG Optimus allows users to enjoy diverse Android applications and automatic account synchronization with
all Google mobile services. LG Optimus also features enhanced social networking functions in a high-powered
multimedia environment.
“LG Optimus is the ideal choice for early smartphone users who expect all the features of smartphones without
the complexity,” said Mr Ki Wan Kim, CEO of LG Electronics Middle East and Africa. “This is a device that was
designed for regular people who want to jump into the smartphone experience but have been hesitant to do
so because of the learning curve. By making LG Optimus more approachable, we hope more people will give
smartphones a try.”
Optimal Convenience: LG Optimus delivers smartphone benefits in a convenient Google internet package. With
an automatically synchronized Google account, users need to only log-in once to enjoy YouTube, Gmail, Gtalk,
Google Maps and more. With easy access to more than 30,000 downloadable applications and games from the
Android Market, users can easily customize and expand their LG Optimus experience.
The SN Manager offers integrated access to social networking sites in a convenient platform that can manage
multiple accounts. LG’s dedicated Social Networking Client allows users to easily keep track of their Facebook,
Twitter and Bebo accounts. Moreover, the Social Networking System (SNS) widgets provide real-time status
updates directly to the home screen without having to access any other applications. The handset’s multitasking
feature allows users to view updates from friends and access their social media sites while simultaneously
searching the phone’s contact list. The user interface is customizable for maximum convenience. The LG
Optimus can be customized to show anywhere from three to seven home screens displaying frequently used
applications, news and weather, among other information, depending on user preference. Additionally, the
main menu can be personalized to include up to 10 editable categories for faster, easier navigation.
Optimal Excitement: LG Optimus includes high-powered entertainment features that make the phone extra
fun to use. The advanced media player allows users to watch DivX and Xvid videos directly without separate
encoding and browsing multimedia files is especially enjoyable with the 3D thumbnail gallery. The phone’s 3MP
camera supports geo-tagging, auto face-tagging and face-to-action technology to allow users to create and share
multimedia content from the phone. The LG Optimus has a built-in video editor with storyboard function so that
users can add music and text to videos directly on the phone.
LG Optimus boasts a distinctive design that is both sleek and soft and is available in fashionable colors including
white, pink, black and silver. What’s more, the phone includes a long-lasting 1500mAh battery, a 3.5mm
headphone jack, Bluetooth 2.1 capability, assisted GPS, 32GB of expandable microSD memory and four
customizable home screen themes together with enhanced idle lock screen notifications.
LG Electronics, (LG), a global leader and technology innovator in mobilecommunications, recently announced the launch of an Android-powered smartphone, LG Optimus (LG GT540),a handset offering an optimal environment for first-time smartphone users with easy and convenient mobileaccess.
LG Optimus allows users to enjoy diverse Android applications and automatic account synchronization withall Google mobile services. LG Optimus also features enhanced social networking functions in a high-poweredmultimedia environment.
“LG Optimus is the ideal choice for early smartphone users who expect all the features of smartphones withoutthe complexity,” said Mr Ki Wan Kim, CEO of LG Electronics Middle East and Africa. “This is a device that wasdesigned for regular people who want to jump into the smartphone experience but have been hesitant to doso because of the learning curve. By making LG Optimus more approachable, we hope more people will givesmartphones a try.”
Optimal Convenience: LG Optimus delivers smartphone benefits in a convenient Google internet package. Withan automatically synchronized Google account, users need to only log-in once to enjoy YouTube, Gmail, Gtalk,Google Maps and more. With easy access to more than 30,000 downloadable applications and games from theAndroid Market, users can easily customize and expand their LG Optimus experience.
The SN Manager offers integrated access to social networking sites in a convenient platform that can managemultiple accounts. LG’s dedicated Social Networking Client allows users to easily keep track of their Facebook,Twitter and Bebo accounts. Moreover, the Social Networking System (SNS) widgets provide real-time statusupdates directly to the home screen without having to access any other applications. The handset’s multitaskingfeature allows users to view updates from friends and access their social media sites while simultaneouslysearching the phone’s contact list. The user interface is customizable for maximum convenience. The LGOptimus can be customized to show anywhere from three to seven home screens displaying frequently usedapplications, news and weather, among other information, depending on user preference. Additionally, themain menu can be personalized to include up to 10 editable categories for faster, easier navigation.
Optimal Excitement: LG Optimus includes high-powered entertainment features that make the phone extrafun to use. The advanced media player allows users to watch DivX and Xvid videos directly without separateencoding and browsing multimedia files is especially enjoyable with the 3D thumbnail gallery. The phone’s 3MPcamera supports geo-tagging, auto face-tagging and face-to-action technology to allow users to create and sharemultimedia content from the phone. The LG Optimus has a built-in video editor with storyboard function so thatusers can add music and text to videos directly on the phone.
LG Optimus boasts a distinctive design that is both sleek and soft and is available in fashionable colors includingwhite, pink, black and silver. What’s more, the phone includes a long-lasting 1500mAh battery, a 3.5mmheadphone jack, Bluetooth 2.1 capability, assisted GPS, 32GB of expandable microSD memory and fourcustomizable home screen themes together with enhanced idle lock screen notifications.
